Our Goal:  Provide a modern user experience to better showcase all of the great content available on marketedge for new users while keeping familiar tools easily accessible for our long time subscribers.  We have a very diverse user base from small individual investors to large institutions with computer experience and age ranges just as vast.   We needed a design that would serve all of our customers without compromising  ease of use or the depth of the research.

And let people use it wherever they want.

Why We Updated MarketEdge

Why We Updated MarketEdge

Why:  The First MarketEdge website launched over 20 years ago and introduced individual investors to the award winning technical analysis that was previously only available to large Institutional Investors through our Traders Edge product.  Since then, the...

The New MarketEdge – Our Process

The New MarketEdge – Our Process

Our Process: We started by looking at the most popular sections of our site and seeing how the majority of subscribers were actually using MarketEdge.  Next we analyzed our support calls and emails to find out where people were having troubles and see what...

The New MarketEdge – The Result

The New MarketEdge – The Result

Result: Updated User Experience New Home Page combines Home and Markets for a single place to get started - Indicators on Home Page (CTI, Posture and SRO) - Market At A Glance - Rollover Charts on Symbols everywhere on the site -Add to stockwatch from...